BlackBerry ‘planning Apple TV rival’
Research in Motion is rumoured to be set to follow Apple, Sony and LG into ‘media box’ market .
BlackBerry-maker Research in Motion is rumoured to be about to launch a new product that will plug in to users’ televisions and stream online video.The ‘media box, similar to Apple’s TV and products from Sony and LG, is rumoured to be codenamed the ‘BlackBerry Cyclone’.
Media boxes have become increasingly popular because they allow users to put the growing amount of online TV content onto their televisions easily. Most use either a wired or wireless internet connection and an HDMI cable, but they do not generally offer internal storage.
According to the Nerdberry website, the BlackBerry Cyclone will be able to stream NetFlix and YouTube content, as well as access a user’s WiFi network devices.
In the UK, connected devices such as BluRay players also increasingly include apps that allow them to connect to services such as the BBC iPlayer.
BlackBerry has increasingly been focused on making its products appeal to a market that is interested in more than simply emailing. Although the PlayBook tablet has not been as well received as the company may have hoped, it has offered BlackBerry loyalists greater access to gaming than was previously available, for instance.
Apple announced that it has sold more than a million of its TV units late last year, although Steve Jobs has previously referred to the product line as “a hobby”.
BlackBerry has increasingly been focused on making its products appeal to a market that is interested in more than simply emailing. Although the PlayBook tablet has not been as well received as the company may have hoped, it has offered BlackBerry loyalists greater access to gaming than was previously available, for instance.
Apple announced that it has sold more than a million of its TV units late last year, although Steve Jobs has previously referred to the product line as “a hobby”.
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